The Growth Partner for High-Trust Businesses. Built for the Age of AI.

Search is changing fast. AI Overviews, shifting algorithms, and weak digital foundations are costing you patients, customers, and readers.

We help plastic surgeons, medical suppliers, and YMYL publishers not just survive these changes, but turn them into a competitive edge that compounds over time.

The result? More patients, more customers, more revenue — and an advantage others can’t match.

When Reputation Fuels Revenue

We partner with practices, suppliers, and publishers in industries where credibility isn’t optional. Our focus: turning trust into measurable growth.

Plastic Surgery Practices

More Qualified Consultations

Show up where it matters most. We help surgeons attract patients searching for high-value procedures, strengthen reputation signals across review sites, and build trust that converts browsers into booked consultations.

Medical Supply Companies

National Authority Growth

Turn catalogs into conversion machines. We help suppliers dominate competitive categories, optimize product visibility, and layer in authoritative content so your site becomes the trusted source for clinicians, facilities, and patients nationwide.

YMYL Publishers

Protect & Regain Traffic

Defend your rankings in the AI era. We help publishers strengthen E-E-A-T, add information gain to content, and recover from volatility — so you keep visibility, credibility, and the revenue that comes with it.

Choose the Engagement That Fits

Whether you need a trusted partner, a focused audit, or a dedicated system for reputation growth, we offer flexible paths into measurable results.

Endura Growth System (EGS)

Full-service growth engine for high-trust businesses.

Our flagship retainer program for practices, suppliers, and publishers who want compounding SEO, CRO, and conversion frameworks that scale revenue long-term.

TrustLayer™

Reputation visibility and conversion accelerator.

A productized service focused on review optimization, GMB/NAP consistency, and trust signals across platforms. Perfect as a wedge into longer-term growth.

One-Offs & Audits

Strategy without the retainer.

Comprehensive SEO audits, opportunity analyses, and one-off projects that uncover growth potential, fix roadblocks, and provide a clear roadmap you can execute on.

What We Do

I’m Blair MacGregor. With over 15 years of professional SEO experience across healthcare, medical, and YMYL (“Your Money or Your Life”) industries, I’ve seen what works—and what doesn’t—in highly regulated, trust-dependent markets.

Most recently, I’ve led a boutique consultancy focused on YMYL brands, partnering with healthcare companies, medical suppliers, legal firms, and publishers where credibility and compliance are non-negotiable.

That work revealed a consistent truth: businesses in high-trust markets can’t rely on generic SEO tactics. They need growth strategies built around authority, transparency, and measurable outcomes — not vanity metrics.

Endura Growth Partners was founded to deliver exactly that. Our proprietary frameworks help practices, suppliers, and publishers earn trust, attract qualified demand, and scale sustainably in competitive environments.

Ready to Win More High-Value Customers?

Whether you’re a medical practice, a supplier, or a publisher, we’ll help you earn trust, drive qualified demand, and scale growth with confidence.

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